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Short answer: It's not. A grocery-store tea bag costs $0.05–$0.50 per cup. Loose leaf tea costs $0.20–$2.00+ per serving — but because quality loose leaf can be steeped 3–6 times, the real cost per cup drops to $0.08–$0.50. Once you account for re-steeping, premium loose leaf tea is often cheaper than mid-range tea bags.
Why does it look expensive? Because the price on the package doesn't tell the whole story. Let's break down what you're actually paying per cup — and why the upfront cost is misleading.
Most tea cost breakdowns ignore the biggest factor: re-steeping. A premium loose leaf tea that looks expensive per serving becomes one of the cheapest options when you factor in multiple infusions.
Here's how the math works:
| What You're Drinking | Real Cost Per Cup | Details |
|---|---|---|
| Budget tea bags | $0.05–$0.10 | ~$5/100 bags, single use |
| Premium sachets / branded tea bags | $0.50 | ~$10/20 bags, single use |
| Everyday loose leaf | $0.10–$0.25 | $5–$15/50g, 2–3 steeps |
| Premium single-origin loose leaf | $0.10–$0.30 | $15–$30/50g, 3–6 steeps |
| Rare / competition-grade loose leaf | $0.25–$0.80 | $50+/50g, 4–8 steeps |
| Coffee shop tea | $4.50–$6.00 | Single use |
The surprise: a high-mountain oolong from Taiwan can cost you less per cup than a premium tea bag — and the flavor isn't even in the same category.
The per-cup difference seems small. Zoom out to a year and it stops being small.
If you drink 2 cups per day (730 cups/year):
| Option | Annual Cost |
|---|---|
| Budget tea bags | $36–$73 |
| Mid-range tea bags | $365 |
| Premium loose leaf (re-steeped 4x) | $73–$219 |
| Home-brewed coffee | $219–$548 |
| Coffee shop tea or coffee | $3,285–$4,380 |
Premium loose leaf, re-steeped, costs roughly the same per year as budget tea bags — and less than half the cost of mid-range bags. The price gap that looks significant on the shelf disappears entirely when you account for how many cups each serving actually yields.
How you brew matters as much as what you brew. The same tea can cost $1.00/cup or $0.15/cup depending on your method.
| Brewing Method | Infusions | How It Works |
|---|---|---|
| Western teapot | 1–2 | 2–3g per pot, 3–5 min steep |
| Gongfu style | 4–8 | 5–7g in small vessel, 15–30 sec steeps |
| Grandpa style | 3–6 refills | 2–3g in a tall glass, top off all day |
| Cold brew | 1 (long extraction) | 5–8g in cold water overnight |
Gongfu brewing is where the economics of premium tea really shine. You use more leaf per session, but each session yields 4–8 steeps with evolving flavors — the third steep of a good oolong often tastes completely different from the first. If you're curious about the methods, we wrote a full brewing guide that walks through each approach.
The price difference between loose leaf and bagged tea comes down to what's actually in the package.
Open a standard tea bag and you'll find what the industry calls "dust and fannings" — the broken fragments and powder left after whole leaves are processed. These small particles brew quickly and produce a strong, one-dimensional cup. That's the product design: fast, consistent, disposable.
CTC (crush-tear-curl) processing is the most common method for tea bag production. The leaves are machine-crushed into small, uniform granules that extract rapidly. It's efficient and affordable, and for milk teas and chai, it works well. But it sacrifices the complexity that comes from intact leaves.
Whole leaves retain their essential oils — the compounds responsible for aroma, flavor depth, and the ability to re-steep. Once a leaf is crushed, those oils oxidize rapidly and the tea becomes a single-use product.
Beyond the leaf itself, loose leaf tea tends to cost more because of:
Origin and altitude. Tea grown at high elevations — 1,000 meters and above — grows more slowly in cooler temperatures. Slower growth concentrates flavor compounds and produces more complex aromas. This is the concept of terroir, the same principle that drives wine pricing. A high-mountain oolong from Taiwan tastes fundamentally different from a low-elevation commodity tea, because the geography is literally in the leaf.
Hand processing. Many premium teas are still handpicked during narrow harvest windows and processed using traditional techniques. Taiwanese oolongs, for instance, are hand-rolled into tight balls that unfurl slowly during brewing, releasing layers of flavor across multiple steeps. That labor is skilled and seasonal, which adds cost — but it's also what makes re-steeping possible.
Small-batch scale. Family farms producing single-origin tea don't have the economies of scale that industrial tea operations do. You're paying for a specific place, a specific farmer, a specific harvest — not a commodity blend optimized for volume.
Beyond flavor and economics, there's a practical reason to consider loose leaf: some commercial tea bags are made with plastic-based materials (nylon, PET, or polypropylene mesh). If you want to minimize exposure to these materials, loose leaf is the simplest option — you're steeping leaves in water with nothing in between.
| If you want... | Best option | Typical real cost/cup |
|---|---|---|
| Absolute cheapest cup | Budget tea bags | $0.05–$0.10 |
| Best value for quality | Premium loose leaf, re-steeped 3–5x | $0.10–$0.30 |
| Maximum flavor complexity | Single-origin loose leaf, gongfu brewed | $0.15–$0.40 |
| Convenience at any price | Coffee shop | $4.50–$6.00 |
Loose leaf tea isn't expensive. It just looks expensive when you compare package prices instead of cost per cup. Once you factor in re-steeping — which is how loose leaf is designed to be used — premium tea becomes one of the best value-to-experience ratios in any food or beverage category.
If you've never tried premium loose leaf, the best way to understand the difference is to taste it. A few good entry points:
The sample sizes especially are low-risk: a few dollars for enough tea to steep multiple sessions and see if the per-cup math holds up for you.
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